DC Medicaid Initiates “Don’t Wait to Update” Campaign for Medicaid Renewals

The Department of Health Care Finance (DHCF), the District of Columbia’s state Medicaid agency, announced the start of a public awareness campaign to update enrollee contact information and renew their health coverage. The campaign will include grassroots outreach through neighborhood and citywide events; regular virtual meetings hosted by DHCF on Medicaid renewal; an advertising campaign that touches every Ward in the District that directs enrollees on steps to renew; and a “Stakeholder Communications Toolkit” to assist outreach from community-based organizations, government agencies, and other stakeholders who support and provide services to Medicaid enrollees.