Templates & Toolkits | Oct 5, 2022

Open Enrollment Period 2022-23 Messaging


The open enrollment period for the plan year beginning 2023 will begin on November 1, 2022, and marketplaces will be encouraging consumers to sign up for health coverage. This open enrollment period will see a continuation of enhanced subsidies and for some states, implementation of a fix to the so-called “Family Glitch.” This document includes research-based messaging to support outreach and enrollment, addressing common barriers consumers have to getting and keeping health coverage.

Feel free to use this document and customize it as appropriate to drive enrollment during the upcoming open enrollment window.